CURRENTLY IN PAKTOLUS

BASED IN SAN FRANCISCO


EDWARD BEINER

WEB DESIGN & DEVELOPMENT

B2B ECOMMERCE WEBSITE

Edward Beiner Group is a leader in Florida’s luxury eyewear retail market and has expanded its footprint nationwide through eCommerce. As a UX/UI Designer at Paktolus, I played a key role in the end-to-end redesign and transformation of Edward Beiner’s website into a high-performing luxury eCommerce platform. The revamp elevated the brand’s digital identity, improved usability across the entire shopping journey, and strengthened its national presence.

Through continuous management, optimization, and close collaboration with stakeholders, we have successfully driven measurable growth, generating over $1.3M in annual online sales and reinforcing the brand’s leadership in the luxury eyewear market.


Services
UX Strategy & IA Development
UI Design & Visual Refresh
Custom eCommerce Development
Performance Optimization
Ongoing Enhancements & Support


WEB DESIGN & DEVELOPMENT

VIVREAU

B2B CORPORATE WEBSITE

Vivreau is a premium water dispensing company built on a simple idea: locally sourced water can match the quality of bottled water while dramatically reducing environmental impact. As a UX/UI Designer at Paktolus, I contributed to the end-to-end redesign of Vivreau’s digital platform as part of a cross-functional team, helping strengthen the brand’s online presence and elevate its visual identity. Our collaborative work improved clarity, usability, and product storytelling across the site.

Through strategic enhancements and ongoing optimization, the new experience has delivered measurable results, contributing to a 35% increase in website traffic and a 28% rise in B2B leads..


Services
UX Strategy & IA Development
UI Design & Visual Refresh
Performance Optimization
Ongoing Enhancements & Support


WEB DESIGN & DEVELOPMENT

SOTHEBY’S MOTORSHOP

B2C / B2B DIGITAL AUCTION WEBSITE

Sotheby’s Motorsport is a premium online auction platform for modern sport, exotic, and luxury vehicles. Developed in partnership with Sotheby’s and Motorsport Network, it blends trusted automotive expertise with advanced digital technology to deliver a transparent, high-touch experience for buyers and sellers. With detailed listings, curated inspections, and streamlined transactions, the platform sets a new benchmark for online automotive auctions.

As a UX/UI Designer at Paktolus, I contributed across key areas of the platform’s redesign, strengthening the underlying structure, simplifying critical user paths, and elevating the visual and interaction design to create a more cohesive experience.


Services
UX Strategy & IA Development
UI Design & Visual Refresh
Performance Optimization
Ongoing Enhancements & Support


TEACHING DIGITAL NATIVES

B2G / B2E EDUCATIONAL PLATFORM

Founded in 2017, Teaching Digital Natives is a non-profit dedicated to helping students build essential skills in technology, cybersecurity, and digital literacy. The organization prepares young learners to navigate the digital world safely and confidently, offering curriculum and tools designed to close the knowledge gap in today’s tech-driven environment.

As a UX/UI Designer at Paktolus, I contribute to the design and development of TDN’s interactive cyber education course, transforming digital literacy and cyber hygiene concepts into engaging, age-appropriate learning experiences that support the program’s reach of more than 600,000 students across Florida and beyond.

Services
UX Strategy & IA Development
UI Design & Visual Refresh
Custom eCommerce Development
Brand & Visual Identity
Web Design & Development


WEB DESIGN & DEVELOPMENT



QUVA PHARMA

B2B HEALTHCARE & PHARMACEUTICAL PLATFORM

WEB DESIGN & DEVELOPMENT

QuVa Pharma is an FDA-registered 503B manufacturer specializing in ready-to-administer sterile injectable products. The company supplies essential compounded sterile preparations (CSPs) that support labor and delivery, anesthesia and OR, general medicine, cardiovascular care, anti-infective treatments, and pain management.

As a UX/UI Designer at Paktolus, I provide comprehensive design and content development support for QuVa Pharma, contributing to custom training materials, marketing campaigns, and broader communication initiatives that help strengthen their brand and enhance the delivery of critical clinical information.

Services
UX Strategy & IA Development
UI Design & Visual Refresh
Web Design & Development

Additional Case Studies